People buy from those they know and trust. Nowhere is this more true than on the Internet, where you may never even meet anyone in person. Establishing a trust relationship with your potential online clients takes time, but it is well worth the effort! You have to have the relationship online first before you sell.
Think about the last time you bought a product or service online, that had a substantial positive impact on your work or life in some way. If you were spending a good chunk of change (and perhaps investing a good bit of your time) on that purchase, chances are you did some research first: reading online forums and reviews to see what others had to say about them; contacting them directly with questions and observing how quick and helpful (and polite) their response was; maybe even buying a smaller product or service from them first. All to determine if you could trust this online business to deliver what they promise.
Your potential online clients are no different! They are going to want to know if they can trust you to deliver, too. Here are three specific ways you can work on building a trusting relationship online, and how each will help your business:

1. Get to know your customers. This helps you more deeply understand what it is they need — making it a lot easier to tell them how what you are selling is going to meet their needs. Find out where they “hang” out, on discussion forums, social networks, etc., and get involved. Don’t just schmooze or try to sell your product right then and there — instead, add value to the conversation. If you are doing it right, you’ll be doing a whole lot more listening than talking.

2. Connect with your customer on a personal level. Let them see you as a person, one who has some things in common with them. People will trust you, and ultimately buy from you, if they feel you are like them. This means being sincere and transparent — not pretending or making something up. If you can’t make that trust connection with one particular person, don’t force it — move on to someone else.

3. Keep up the trust relationship. The relationship doesn’t stop after the sale! Clients who know and like you, and have benefitted from what you have sold them, will tell others about you! It will be easy for them to recommend you because they are recommending a trusted vendor, not an impersonal business or product. If you’ve done a good job of providing them with something that makes their job or life easier, they won’t be able to wait to tell someone else!

Once you have your relationship online wth your audience you will turn them from browsers to buyers.

Love life, not just the weekends. You only have one life, Live It! @ www.NicciAndLee.com

Probably one of the greatest keys to success is mastering Totality. Totality is where you make a radical commitment to becoming successful. You become a ‘total’ person rather than a ‘partial’ person. I usually find people, who aren’t really committed to success, surround themselves with other people who aren’t committed. A lot of people these days want a quick fix to wealth and success. … it rarely works that way. (As quoted by Brendan Nichols, acclaimed international speaker, author)

Over 300 banks turned down Walt Disney before someone said yes to Disneyland. The Beatles were turned down by 10 recording studios before EMI picked them up. Expect a few knocks along the way and be ready to climb over those obstacles.”

Examine your level of commitment. Ask yourself if you need to up the ante. Remember the more
committed you are, the more your team is likely to commit.

One of the reasons that great leaders draw people to them is that they are committed to a goal and an ideal.

Love life, Not just the weekends. You only have one life, Live it @ www.NicciAndLee.com

“”We must become the change we want to see.”

(Mahatma Gandhi, 1869-1948, Indian statesman and spiritual leader, humanitarian and constitutional independence reformer)

The real difference between success and failure is not to do with brains, and it’s not to do with money. It’s to do with whether or not you take action.

Love life, Not just the weekends. You only have one life, Live it @ www.NicciAndLee.com